Summary
These past few weeks we implemented the Keyword table, fixed CV Rate on tables also we updated Meta Ads API. Added Total Sales tracking, Bing Refresh token. Replaced Wasted Ad Spend with Total Sales and fixed Tracking Source issues for improved reliability and performance across the platform.
Note: All the clients that use Google ads make sure to check the url suffix so we can track the Keyword performance on your ads. You can refer to the documentation below:
In Google, this can be added on the Campaign, Ad Group and Ad level. Campaigns
Also all the clients that use Facebook need to check their connection to Digger, reconnect if needed because of some bug we had in the past. You can refer to our Knowledge Base for the Facebook Connections as well as Dynamic Tracking for Facebook.
Highlights
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Keyword Table
All updates
- Implementation of the Keyword table
Added a dedicated table to streamline keyword management. - CV Rate On the Tables
- Google Keyword Improvements
- Update Facebook Ads API Version
Updated to the latest API version to ensure compatibility and new features. - Total Sales Implementation
Introduced a feature to display and analyze total sales metrics - Change the Wasted Ad Spend
- Refresh Token For Bing
Added automatic refresh token support for Bing Ads to maintain connectivity - Tracking Source Not working Properly
Resolved issues affecting source tracking reliability - Sync last 3 months of ads
- Meta Ads Update