How to Add Meta Conversion API to Digger

Integrating Meta’s Conversion API with Digger ensures more accurate tracking of ad conversions

Part 1: Connect Your Meta Business Account to Digger

  1. Navigate to Digger’s Meta Integration

    • Go to Integrations → Ad Providers → Meta tab.

  2. Connect Your Business Account

    • Click Connect To Meta and log in to your Meta account.

    • Grant Digger permissions when prompted.

  3. Add Your Conversion API Token

    • After connecting, click Add Access Token (this appears post-connection).

    • Paste your Meta Conversion API token (from Part 2) into the pop-up.

    • Click: Create, and you're all set up!

 

Part 2: Find Your Conversion API Token in Meta

  1. Go to Meta Events Manager

  2. Access Data Sources

    • In the left sidebar, click Data Sources.


  3. Select Your Pixel

    • Choose the Meta Pixel Account you use for tracking.

  4. Open Settings

    • Click Settings 

  5. Generate the API Token

    • Scroll to Conversions API, and find Set up direct integration

    • Click Generate access token.

    • Copy the token (a long string of numbers/letters).

Final Step

Paste the copied token into Digger’s Add token ID pop-up (from Part 1, Step 3).

Done! Digger will now send conversion events directly to Meta’s servers, improving data accuracy.